On any given week, Saud Al-Ajmi (better known by his YouTube name SaudCast), might be doing three completely different things on camera. One day he’s running a chaotic challenge with friends under Falcons branding. Another, he’s somewhere in the Kingdom, turning a quiet Saudi landmark into a loud group adventure. Different formats. Same feeling. You’re not just watching “content”, but a guy you know grow up on screen.

For more than a decade, Saud has been that face. The one fans followed across houses, across teams, across eras of Saudi gaming. From a 2012 YouTube channel to POWR’s content house to a signing with Team Falcons, his journey is less about views and more about a simple idea:

If I’m honest with you, you’ll walk with me.

A 2012 Channel in a New Saudi Internet

Before the trophies, contracts, and team jerseys, there was a teenager in Saudi Arabia uploading videos to YouTube. Back in 2012, when gaming content in the Kingdom was still experimenting, Saud opened his first channel. The setup was basic: a console, a simple mic, and a lot of time. The audience was tiny. Views were in the hundreds. But he kept going.

From the beginning, three traits stood out:

  • He talked to the camera like a friend, not a performer.
  • He made fun of himself first. His size, his mistakes, his awkwardness. Nothing was protected, everything was raw material.
  • He loved sharing space with others. Even his early videos leaned toward collabs, reactions, and group chaos instead of solo grind.

While many around him wondered if this “YouTube thing” was sustainable, he was learning something that would later become his advantage inside big organisations: how to build community on a small screen.


Building a Name: Challenges, Travel, and the Art of Good Vibes

Fast-forward a few years, and Saud is no longer just a random gamer with a mic. He’s "Abu Al-Saad", a familiar face in Saudi gaming. His recent Falcons videos move easily between worlds: long creator challenges, prank episodes where friends become targets, World Cup content that feels like a mini-documentary, and road trips across Saudi Arabia where cliffs, cafés, and side jokes carry the story. Even a visit to a “terrible restaurant” turns into half comedy, half honest review.

This is his craft: turning any place into a hangout with friends. Gas station, gym, cliff, stadium, it always feels like you’re there with him, reacting in real time. He’s not famous for being the top competitive player with insane stats. He’s famous for being the storyteller. The guy who makes the experience fun and memorable, even if he’s not the MVP in-game.


POWR Chapter: Content House Education

For a big part of his rise, that storytelling lived inside the loud, colourful ecosystem of Team POWR. Life in a content house is not a vacation. There are cameras, schedules, brand deals, and the constant pressure to “top the last video”. In that environment, Saud learned the technical side of the job:

  • How to structure a series with hooks, milestones, and cliffhangers.
  • How to plan a 40-60 minute video and still hold attention.
  • How to keep things authentic even when everyone knows the red light is on.

He was often cast as the “big guy” character in challenges and food videos, but he refused to let that be his only identity. The house gave him visibility, he gave the house something back: a heart, a soft centre, the friend you tease but also protect.

A Personal Challenge in Public

One of the most talked-about storylines from that era was his weight-loss series. In front of a camera, standing on a scale that eventually showed around 130 kilos, he made a deal:

“If I don’t lose around 9 kilos in a month, I’ll leave the team.”

This wasn’t just a stunt. Behind the jokes about diet soda and dry chicken, there was a deeper layer: health, faith, and old wounds from being judged for his size. He turned something many people hide into a community journey. Fans extended his challenge, sent advice, and saw him struggle through workouts and cravings. Then, as the years moved, that chapter became what it should be: one part of his story, not the headline.


Joining Team Falcons: A New Jersey, A New Direction

When Saud finally stepped back into the frame after his long break, he returned in a Team Falcons jersey. From the outside, the move made sense: Falcons are one of the region’s most successful esports organisations, with trophies, world titles, and a serious approach to content. For Saud, it was also about something quieter: working in a system that felt structured, professional, and aligned with where he wanted to go as a creator

SaudCast: The People’s Creator Riding Saudi’s E-Gaming Wave

His connection to Falcons had been building for years through relationships with creators and staff who treated him as more than the “funny guy”. The announcement of his signing played on his big personality, but the reaction showed fans understood the deeper shift. Since then, his uploads in Falcons colours have looked like proof of the fit. Creators league matches under bright lights, long-form challenges around the facility, World Cup storytelling, and Saudi road trips filmed with pride.

He is no longer just a guest in someone else’s project. As Falcons Abu Al-Saad, he is a core part of a champion organisation while still growing his own brand.


A Mirror of Vision 2030 Youth

Saud Abu Al-Saad is not the esports prodigy carrying every match. He’s the storyteller. He turns tournaments into human moments. He turns road trips into reasons to be proud of Saudi landscapes and culture. He turns content houses and org headquarters into spaces that feel like a casual hangout with friends, not some unreachable celebrity bubble.

In doing that, he represents a new kind of Saudi hero. Not royal, not perfect, but funny, self-aware, ambitious, and deeply connected to his community.

SaudCast: The People’s Creator Riding Saudi’s E-Gaming Wave

From People’s Creator to People’s Mentor

Without ever calling himself a mentor, Saud is quietly showing a healthier, smarter way to be a creator. Through his journey, he proves you can partner with big teams and organisations without losing yourself. You work with the logo, but you keep your own name, style, and values at the centre. When life gets intense, he reminds his audience that it’s okay to pause, recharge, and then return with honesty instead of pretending everything is perfect. The message underneath it all is hopeful: a creator’s goal isn’t only fame, it’s stability, freedom, and a life that still feels like yours.

In the end, his legacy won’t just be the SaudCast videos he uploads, but the message they carry: that an ordinary Saudi kid with a camera, a conscience, and a sense of humour can grow, fall, stand again, and still have millions quietly rooting for his next chapter.

SaudCast: The People’s Creator Riding Saudi’s E-Gaming Wave

Follow Saud Abu Al-Saad’s journey on YouTube, X , Instagram, TikTok and Snapchat.